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Small business workshops

Brendan taking photos of dog in paddock

Small business workshops 2021

Small business owners in Mount Alexander Shire have the opportunity to build skills and knowledge in a series of free workshops. Mount Alexander Shire Council has partnered with the Melbourne Innovation Centre to deliver the workshops that support and encourage local small businesses.

In response to the impacts of COVID-19 pandemic, please note that all workshops will be delivered online until further notice.

Workshops coming up for 2021:

Digital Marketing Essentials
Wednesday 27 January
10am – 12pm
Book your ticket here

Facebook for Small Business Simplified
Thursday 28 January
12pm – 2pm
Book your ticket here

Boost Business with Facebook Advertising
Tuesday 2 February
10am – 12pm
Book your ticket here

Social Media Marketing 101
Wednesday 3 February
5pm – 7pm
Book your ticket here

Simple Steps to Build Your Website
Thursday 4 February
12pm – 2pm
Book your ticket here

Get Found on Google with SEO
Tuesday 9 February
10am – 12pm
Book your ticket here

Create Email Campaigns with Mailchimp
Wednesday 10 February
5pm – 7pm
Book your ticket here

Design Like a Pro in Canva
Thursday 11 February
12pm – 2pm
Book your ticket here

Engage Real Followers on Instagram
Tuesday 16 February
10am – 12pm
Book your ticket here

How to Create and Plan Content for your Business
Wednesday 17 February
5pm – 7pm
Book your ticket here

Create an Ecommerce Website with Shopify
Thursday 18 February
12pm – 2pm
Book your ticket here

Digital Marketing Essentials
Wednesday 24 February
5pm – 7pm
Book your ticket here

Facebook for Small Business Simplified
Thursday 25 February
12pm – 2pm
Book your ticket here

Boost Business with Facebook Advertising
Tuesday 2 March
10am -12pm
Book your ticket here

Simple Steps to Build Your Website
Thursday 4 March
12pm – 2pm
Book your ticket here

For enquiries about the small business workshops contact Eva Parkin, Economic Development Officer, at e.parkin@mountalexander.vic.gov.au.

Free business support webinars

The City of Greater Bendigo in partnership with Be.Bendigo is hosting a series of free webinars to provide valuable information and resources to help local businesses through the changing environment as a result of COVID-19.

The webinars will begin again in August with a new virtual cafe series, but here's a chance to catch up on any webinars that you've missed.

Past webinars available

If you missed Talking COVID-19 - Navigating government support and cash flow management, on Tuesday April 28, the webinar is available to view here.

Katherine Hietbrink from Robertson Hyetts Solicitors and Conveyancers hosted: Talking COVID-19 - Navigating challenges through employment law on Tuesday, May 5 at 12 noon. The webinar is available to view here.

Anna Doughan from Robertson Hyetts Solicitors and Conveyancers hosted: Talking COVID-19 - Commercial Leasing and Contracts on Tuesday May 12 at 12pm. The webinar covered leasing and contracts, landlord and tenant issues. View here.

Joe Ciancio, Managing Director from Maxsum Consulting hosted: Talking COVID-19 - Navigating cybersecurity - Critical IT security steps on Tuesday May 19 at 12pm. View here

Joe Ciancio from Maxsum Consulting hosted Talking COVID-19 – How to use COVID-19 Stimulus Packages to make IT lemonade and hit the ground running on the other side of COVID-19 on Tuesday May 26 at 12pm. View here

David Robertson, Head of Economic and Market Research for the Bendigo and Adelaide Bank hosted Talking COVID-19 – An Economic Snapshot for Regional Victoria on Tuesday June 2 at 12pm. View here.

Briana Cowan from Mingle Media hosted: Talking COVID-19 - Marketing on social media during a crisis on Tuesday June 9, 2020. Learn tips and tricks to market your business on social media and how to leverage the power of social media so your brand stands out. View here

Briana Cowan from Mingle Media hosted: Talking COVID-19 - Building a social media strategy beyond the pandemic on Tuesday June 16, 2020. In this webinar, you will learn how to build a social media strategy, we will cover off objectives, content pillars and your target market. View here. Please note the free mentoring sessions mentioned in the presentation are available here.

Pam Macdonald from Broadspring Consulting hosted: Talking COVID 19 Leadership through the pandemic on Tuesday June 23. This webinar highlights the strengths and skills that have displayed by the most effective leaders during the pandemic and will discuss what impacts this may have on how to lead more effectively in the future. View here

Leadership and change management expert Pam Macdonald from Broadspring Consulting hosted Talking COVID 19 - Why people keep asking when will it be over- how we respond to change on Tuesday June 30. As an experienced change management professional, Pam explained the typical responses to change (both emotional and practical) and why these responses need to be revised. View here.

Joe Ciancio from Maxsum Consulting hosted: Talking COVID-19 -Phishing for love, masks and money - A look at how phishing emails have changed during the pandemic and how to spot these serious new threats with the right cyber security on Tuesday July 7. View here.

Damien Palmer from AFS & Associates Chartered Accountants hosted: Talking COVID-19 – Maximising State and Federal Government Support Opportunities - Insights on various State and Federal Government support packages available to help businesses, including cash grants, tax relief and cashflow support on Tuesday November 10. View here.

Bendigo Bank experts hosted: Talking COVID-19 - Moving your business online - This webinar focused on conducting an online business, selling domestically and internationally, managing refunds, privacy policies and payment gateways on Tuesday November 17. View here.

Bendigo Bank experts hosted: Talking COVID-19 – Protect your business from card and online fraud - As we become an increasingly cashless society, tech savvy criminals are taking up more opportunities to access our personal and business accounts on Tuesday November 24. View here.

Bendigo Bank experts hosted: Talking COVID-19 - How e-banking is a critical tool for all aspects of your business - Discover insights into the evolution and function of e-banking and how businesses can take real advantage of key features to improve workplace practices and processes. Open Banking, data sharing and the implications of this for small business were also topics covered on Tuesday December 1. View here.

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